After spending 34 years working at the Red Cross, former numbers guy-turned-WordPress developer Reed Gustow knows how critical access to blood is. Specifically in Philly.

“This area imports a great deal of blood from other states because we have big hospitals,” said Gustow, a member of Old City coworking spot Indy Hall. “Only 38 percent of people are eligible to give blood at any given time, and only 10 percent of that group do.”

It was the desire to give back that drove him to start a small drive in 2008, to leverage the community at the nascent spot, then located at Strawberry Street.

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