Why Everyone Can Benefit From Thinking Like A Designer

This year’s Philly Tech Week was another great recognition and celebration of the incredible things happening in our amazing city, especially for those of us who attended Introduced. This gathering brought together the brands, organizations and thought-leaders driving technology and innovation breakthroughs across Greater Philadelphia. I was thrilled to represent my colleagues from regional management consulting firm Navigate and to be surrounded by such an impressive lineup of speakers.

While many presentations, panels and working sessions tapped into the elusive topics of innovation, disruption and transformation, I was personally struck by our collective “stepping back” from these themes that preoccupy our boardrooms, marketing departments and annual goal-setting. The elevation of the “why” of technology — not just the “what” and “how” — was evident throughout the day; presentations on human-centered delivery, empathy-led solutions, and design thinking made it to the major leagues at #PTW18.

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