Source: Dicks Sporting Goods Store- Google Images
Dick's Sporting Goods (DKS) was once a formidable player in the retail space, providing consistent investor rewards through dividends, strong capital appreciation, and promising growth avenues; however, DKS' stock price has depreciated close to 45% since 2016 as a result of the rising popularity of online retailers. This article expounds upon DKS' key business weaknesses and reinforces a sell or avoid rating on the stock.