Bono Promotes James Pescatore to Director of Sales

3/8/18

James Pescatore

Pescatore will manage all aspects of national product distribution and sales

Bono, the largest producer of extra virgin olive oil in Sicily, announced that James Pescatore has been promoted to Director of Sales.

In this role, he will oversee every aspect of the brand and manage all channels of the business for products in the U.S. with distributors and broker networks. Mr. Pescatore, who joined Bono in 2017, most recently served as the company’s National Sales Manager.

Mr. Pescatore has a proven track record of successfully building brands nationwide, having worked with U.S. and Italian-based companies ranging from start-ups to emerging brands in the food and beverage industry for more than 25 years.

“Jim is a passionate, dedicated and skilled sales professional, and has played a critical role in growing the Bono brand,” said Salvatore Russo-Tiesi, general manager of Bono USA. “He is a valued member of our team, and as we expand Bono’s footprint nationwide I am confident he will continue to help take our brand to new heights.”

Bono is the U.S. arm of a family-owned business established in 1934. Its products include multi award-winning extra virgin olive oils, which boast Protected Designation of Origin (PDO) and Protected Geographical Indication (PGI) certifications. These certifications are a guarantee of authenticity that is authorized by the Italian Ministry of Agriculture, Food and Forest Policies. Bono also produces organic blood orange, orange and lemon marmalades that are made with fresh fruit and cultivated in eastern Sicily, as well as Nocellara Del Belice olives.

Bono’s products are available in numerous retailers across the U.S. including Wegmans, Rouses Supermarkets, Gelson’s Markets, Balducci’s and Kings Food Markets.

About Bono

Established in 1934, Bono is the largest producer of extra virgin olive oil in Sicily. The family-owned company is based in Sciacca, Sicily, in the Val Di Mazara region. The region is coveted for its terroir, considered one of the best in the world for the production of high-quality extra virgin olive oil. The company’s U.S. division is in Fairfield, N.J.

Bono’s award-winning line includes: 100% Italian Organic Extra Virgin Olive Oil Special Reserve, winner of a Gold Award at the 2016 New York International Olive Oil Competition (NYIOOC); PDO Certified Extra Virgin Olive Oil Val Di Mazara-Sicily, a Gold Award winner at the 2016 NYIOOC;PDO Certified Extra Virgin Olive Oil Val Di Mazara-Sicily (Organic); PGI Certified Extra Virgin Olive Oil Sicily; 100% Italian Extra Virgin Olive Oil;and 100% Italian Unfiltered Extra Virgin Olive Oil, among others.

Bono’s PDO (Protected Designation of Origin) and PGI (Protected Geographical Indication) extra virgin olive oils are given unique serial numbers, which are traceable to the farms and olives.

Bono also produces Sicilian blood orange, orange and lemon marmalades, made with fresh, organic fruit, as well as Nocellara Del Belice olives, which are cultivated exclusively in their native environment in Castelvetrano, Sicily.

To learn more about the Sicilian-born company, visit Bono’s website www.bonousainc.com, and follow on Facebook and Instagram at @bonodisicilia.

Recent Deals

Interested in advertising your deals? Contact Edwin Warfield.