Two-year-old startup Jenzy, which set up shop in South Philly after completing the Philly Startup Leaders accelerator in 2018, has raised $1.25 million in seed funding, the company announced at the end of 2019.

Cofounders Carolyn Horner and Eve Ackerley started the company, which created a kid-feet-sizing app for parents to get their children into new, accurately sized kicks, in 2016.

Their business model involves connecting parents to an ecommerce platform that, on the one hand, helps parents ensure they’re getting the right size; and, on the other, gets sales and reduces return rates for retail brands. Parents can take a photo of their child’s foot in the app, and are given recommendations on shoe brands and sizes for a perfect fit.

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