On Sunday, a Mother’s Day legend was born. This guy forgot to call his mother until 9:30 p.m. When she picked up the phone, he said, “Mom, I’m sorry it’s so late. It’s just that, I wanted to call at the end of your day so that I could hear all about it.”

And she ate it up.

Now let’s try and turn this into a lesson for job hunting, shall we? Here’s one. Quick thinking and clever copy can make or break your personal brand. So go spruce up that cover letter and breathe a little more life into your LinkedIn bio. You never know, it could capture the heart of a hopeful hiring manager, waiting eagerly by the computer, desperate to hear those few sweet words before bed: “I love you…r job opportunity.”

READ FULL ARTICLE HERE