Navy Yard Motorcycle ecommerce Firm RevZilla Has a New Retail-bred CEO

Ken Murphy

The three cofounders of RevZilla, the motorcycle gear ecommerce company that quickly became a Navy Yard darling when it set up shop there in 2013, have been driving the company hard for the last 12 years. Until now.

Since its launch in 2007, RevZilla, one of Philadelphia city’s earliest post-dot-com growth companies, has grown to about 450 employees, upgraded to a 65,000-square-foot warehouse space, joined a partnership with a private equity firm, and changed leadership a number of times.

Cofounders Anthony Bucci and Matt Kull have both held the CEO role, and third cofounder Nick Auger has served as CTO. Bucci stepped down from daily operations in early 2017, though he stayed on the board, and Kull took over as interim, and eventually, permanent CEO. Save for a short stint in the role in mid 2017 by former adidas exec Nic Vu, the company’s frontman has always been an original founding member.

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